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Vantage Partners completes executive search for key sales leadership role at mobile marketing platform company funded by Intel Capital and Atlantic Bridge Partners

San Mateo, California (2013) – Vantage Partners, a leading boutique, executive search firm based in the Bay Area, is pleased to announce the completion of the Vice President of Worldwide Sales search for Swrve, funded by Intel Capital and Atlantic Bridge Partners and developer of the world’s first in-app direct marketing platform used by mobile retailers and game creators. Bill McHargue joins Swrve as the new Vice President of Worldwide Sales bringing a proven track record of 17 years of sales leadership experience in the social media marketing, enterprise software, SaaS, e-Commerce, internet and ad technology industries from companies such as Crowd Science, The Rubicon Project and Strongmail.

At Swrve, in the Vice President of Worldwide Sales role, Bill is chartered with driving strategy and execution for growing the customer base in a highly competitive and dynamic mobile and games market. Swrve required an exceptional sales executive with a successful record of wins from both the enterprise software and SaaS markets who could enable the company to achieve its strategic and tactical goals.

“Mobile is becoming front and center for marketers and businesses. As more companies start to realize the value of mobile apps, sophisticated measurement tools like Swrve are becoming core to the way marketers and apps developers invest, analyze, measure and market their apps,” said Steve O’Deegan, Managing Director at Vantage Partners, who completed the search in just 42 days, less than half the industry average of 90 days. “Given the market dynamics and Bill’s success with rapidly increasing sales in the mobile, social and marketing SaaS arena, Bill will be a great addition to the team and a major contributor to Swrve’s growth strategies.”

As a partner to venture-funded software companies, Vantage Partners works in collaboration with executive management teams to complete searches for key executive level stakeholder roles at the C-level and at the VP and SVP-level in Engineering, Products, Marketing, Operations and Sales.

For more information, visit Vantage Partners at www.vantagesf.wpengine.com.

Media/Communications Vantage Partners [email protected] (650) 701-7420